In reply to andyyyy:
> (In reply to akhughes) Perhaps the MCC needs the extra publicity to generate a bit of extra revenue, maybe the other walls don't?
Let me explain what Outdoor Industry News is. Then it will be a little clearer.
On the Gear page with used to have just Gear reviews. This was then changed and for a year or to we had Gear Reviews and Product News now Gear News.
http://www.ukclimbing.com/gear/
The definition of Gear News is this and it is stated at the base of each entry:
Gear News at UKClimbing.com present climbing and mountaineering equipment that will be of interest to UKClimbing.com's readers. They are not gear reviews. If you have experience of these products registered users at UKClimbing.com are welcome to add comments to the discussion thread.
HOWEVER as we have grown many companies offering products and services wanted more than that - a different category where they could publicise what they are up to beyond just products. We also wanted a place where we could run articles about the outdoor industry.
Hence Outdoor Industry News - it is relatively new.
Now, as an advertiser at UKC you can upload as many Gear News entries as you like, you can also upload Outdoor Industry News - all through your advertiser admin pages.
The Editors at UKC also run Outdoor Industry News that they research themselves.
Jab Vacancies advertised through the Premier Posts system are also doubled up with OINews.
e.g.,
http://www.ukclimbing.com/gear/news.php?id=1698
This is the system we have developed and it is evolving.
Plas y Brenin and MCC both support UKC and we support them.
So yes, of course many walls run outdoor courses introducing people to climbing outside. It isn't new or exclusive to MCC.
What is new is the partnership between Plas y Brenin and MCC and they are publicising that partnership and this initiative at UKC.
Cheers,
Mick Ryan
UKClimbing.com
Advertising Manager and Senior Editor