In reply to Rawstron1:
"At the approx same cost I'd guess most people would go for the LVF1 which shows a true 100% frame over the entire zoom range, with all supporting info you see on the LCD such as histogram, shooting data, etc - compared to the optical VF which is fixed 24mm wide, has parallax errors for close up shooting, does not adjust with the zoom, has no shooting data at all, etc."