In reply to Simon Panton: I did indeed get it, but was trying to make witty statement on the growing global hegemony of woolly hatted pad-people every where, but I guess basing comedy on surreal Scottish winter climbing grades is going to keep ones humour 'fringe' at best!
Bouldering-schmouldering.
You probably don't want to say, but did you market test V12 as a name? I wonder what percentage of climbers (let alone serious walker) might read it and think "huh?". Perhaps there are so many boulderers around these days that it doesn't really matter. Being "young" and "hip", I of course know my V12 from my Fb 8a+, as well as my VIII,9 from my M7+.
Good luck again, I'll be sure to pop in next time I'm in N Wales.