In reply to Rob Greenwood - UKClimbing:
Rob, you come across really well in the videos (your articles are first rate too) and your hair must be the envy of every middle aged punter on UKC, but please don't join in with the inappropriate and excessive use of the word "iconic". It's already the most abused term in marketing. Arcteryx's Atom LT is iconic, damn it Ron Hills are iconic, but something that no one has even seen yet, let alone owns or wears, cannot be so.