In reply to Simon:
> (In reply to Alan James, ROCKFAX)
>
> Doesn't Matt Heason run the planet climbing part of the site with the news etc....?
>
> Tho still agree with you, what would you ask if you heard that news? hmm,,,,,,GRADE for starters!
>
> Si
They are prolly waiting to amass material for a full media onslaught. A video of the ascent, full first person account, photographs (they may have to go back to take more and make sure they got all the sponsors logos showing for the full photo incentive deal), interview (by Shane of course) and quotes from climbing luminaries that put this ascent into a historical perspective (prolly Dawes...he's al;ways good for a whacky sound bite).
Then there's e-commerce to think about.....auctioning off the underpants that Adrian was wearing on the ascent (hopefully he was wearing some).....T-shirts, baseball caps, autographed photographs....
I suggest the name "ShitScared.com" E10 7a
The little news item was just a taster to wet people's appetites. And they purposely made it a tad controverial so that RT would start talking about it and create a bit of a buzz.
In fact we are all part of the marketing plan...
Mick