In reply to Big Ger:
> If it's for non climbers I'd use a clip of someone doing some easy trad. To show them people at the cutting edge dynoing for a dimple 3000 ft above the valley floor may put them off.
> Possibly a range of clips of bouldering, trad, sport?
would agree, you should show that you can enjoy climbing with no previous experience on a top rope at stanage, just as much as some athlete at malham. Match your climbers film to your audience. Some BMC PR film, old footage from the The Edge?
Or scare the life out them, encouraging more people to climb will only add to the crowds and polish.