I didn’t see the programme, but my social media stuff ( mostly full of old school pals and wet leftie environmentalists) lit up last night because the One Show did a piece on environmental plastics followed by a mass balloon release for Take That
ok “ordinary” balloons are latex, pedant fans, but it still takes a long time to degrade, and in the mean time, they are a real threat to marine wildlife.
But it got me thinking, we have leapt aboard the plastics bandwagon, which is great, but have we really started to do the joined up thinking. What does it take to get the meeja to think beyond a hashtag and a melancholic soundtrack before reverting to business as usual?