In reply to stp:
> If you're not doing something pretty exceptional no one's going to be interested enough to follow you.
I wouldn't be so sure, look at Sierra Blair-Coyle for instance, from what I've read she specializes in bouldering and yet the hardest she's climbed is V9, which is not really cutting-edge, even among female climbers if you compare her to Puccio or Shiraishi. Her Facebook page looks like the Instagram of some random glitter-loving starlet and yet she has ten times as many fans as Shiraishi and 100,000 more than Honnold.
Post edited at 16:26