Reply from Mammut:
Here are some general advise about falling and rope damage:
Short, sport climbing falls only minimally damage a rope; it can withstand hundreds of them. If the rope end becomes stiff or rough you can cut off the damaged section. Also, bigger falls of ten or fifteen meters don’t have to mean the end for the rope, assuming a dynamic belay technique has been used. fall factor and impact force are critical for the well being of a rope. A longer fall with fall factor over 1, which is not gently braked, can clearly reduce a rope’s safety reserve. Even then it may still hold simple sport climbing falls, but can, however, break with edge loading, even over a less sharp edge, when compared with a new rope. Under no circumstance should it be used in alpine terrain or in climbing areas with rough edges. Safety oriented climbers will replace a rope after such a «heavy» fall.
Here are some more information about the life span of a rope:
http://www.mammut.ch/ropes_handling_lifespan.html