New to the UK: Scapegoat - a Premium Brand
added Oct/2008
product news by BeyondHope 
This announcement has been read 5,954 times

UNIQUE NEW PREMIUM CLOTHING BRAND LAUNCHES IN UK
Scapegoat – technically correct, always appropriate
• Beyond Hope distribute prAna, Scapegoat, Metolius and Evolve throughout the UK: www.prana-metolius.co.uk
• Scapegoat website: www.scapegoatbrand.com
New design lead outerwear brand Scapegoat is launching in the UK with a unique fall/winter range
of carefully crafted products with a proud attention to detail.
Scapegoat, founded by extreme-sports enthusiasts and former branding consultants for Adidas, Nike
and The North Face, is a bold blend of work wear, technical outerwear and contemporary style.
This exciting new range offers laser cuts, reinforced seams, and earth friendly PrimaLoft ECO
insulation which form a sturdy backbone, while extra material at the elbows offers strength and
protection in movement. Magnetic pocket flaps keep keys in check, and other discreet charms, like
the knuckle shields inspired by founder Jason Olden's daily cycling commute, distinguish the
masterful from the mass-produced.
MENS

Scapegoat Men's Collection © Scapegoat, Oct 2008
The Standard (RRP £140)
The Almanac (RRP £225)
The Rosti (RRP £250)
Maclean (RRP £170)
WOMENS

Scapegoat Women's Collection © Scapegoat, Oct 2008
The Standard (RRP £140) jacket
The
Village (RRP £185)
The Sadie (RRP £125)
The Flux (RRP £150)
The Riveter (RRP £160)
• Beyond Hope distribute prAna, Scapegoat, Metolius and Evolve throughout the UK: www.prana-metolius.co.uk
• Scapegoat website: www.scapegoatbrand.com
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