In reply to Jack Geldard - Editor - UKC: Do it, do it, do it!
I run a climbing shop and magazine sales are small. However I know I could give away as many magazines as a distributor would be willing to send me.
A small regular mag would be good. I have just finished reading this month’s Climb. I like it, but my one problem with it is that I have already read all the news on UKC weeks ago.
There are however a lot of people who are not touched by any kind of climbing media, those that do not buy mags or read the news here. A free mag would be a great way to catch these people. Doesn't even have to be anything fancy, a small black and white plantlet would be fine.