In reply to Frank4short:
>I was under the impression that they never had anything to do with california, climbing or yosemite
You could well be right. However, I seem to remember a climbing connection from years past. Here we go...
Feel free to vomit at the marketing hype
http://216.239.59.104/search?q=cache:uqU8kfUC2-MJ:www.thinkpink.hk/press_re...
At that time, a group of young rock climbers began to use a free-climbing
technique with minimal equipment so that they could enjoy freedom of
movement and liberate themselves in their adventures. They introduced a
different approach to staying in tune with nature as well as a whole new style of
attire. This attitude led to their founding of a causal wear brand using the color
Pink, which represents freedom, as its signature.
THINK PINK encourages individuals to live the spirit of the young climbers in
the contemporary urban style – to create one’s own style and relax in
appreciation of nature while looking cool.