In reply to Andy 976853:
I suspect that the SW-NE lines of heavy rain you saw were caused by sea breeze fronts:
http://en.wikipedia.org/wiki/Sea_breeze
The geography of the south-west England is such that sea breezes move inland towards each other from the north and the south. When they meet, they can force air up and form clouds. On days like today that are prone to thunderstorms, this can cause very heavy rain along the line where the breezes meet.
This is consistent with the SW-NE line being stronger in the mid-afternoon and dying out towards the evening as the sea breeze weakened.
Cloud streets do form along the prevailing wind direction but tend to be restricted to shallow convection (little fluffy cumulus clouds!) rather than deep convection (thunderstorms).