In reply to felix:
1. Can't expect every shop/sales assistant to have used all gear and know all technical spec.
1a. You should at least hope for them to refer you to a staff member who knows about the item
2. Stark difference between those there to churn out bollox and sell stuff and those there to genuiely help.
2a. Don't shop where you get pounced on, they are there to sell not to help.
3. Partly the fault of the mother company, Black Group Plc (includes millets, free spirit etc) does not invest time and though in their product range, or any energy in staff training. The millets in oxford has a massive staff turnover of kids under 18. One example, millets stock petroleum fluid and the staff recommend it for trangias, despite the fact Trangia say only use alcohol based fuels....
4. Look at manufacturers/shop web sites before going in, some have good info.
5. High street will screw you over and you'll never know it
i) My company raises a price one day only to put it on a 'bargain' price the next day.
ii)They buy in products and hype the price to give a 'good' discount. e.g. Coat we had in RRP apparently £250, now ONLY £150. This coat(3 years ago was only £145 full RRP). I cant and don’t try to justify these to customers, many sales staff will.
I work for a crappy little company called Outdoors, to its shame formerly Scout shops. Its in an interesting position. The staff are well trained and know about what they've got in store, mostly. But the guys running the company haven’t got a clue, we get NO choice as to what we stock, they refuse to listen to staff representing customer views. E.g. Customers are requesting Scarpa boots or Paramo, but no, exec knows best. Additionally the onlt staff training the company gives is on how to sell (Features Advantages and Benefits) This involves explaining to the customer what they can see anyway. :/
They give no product knowledge training unless an item they misguidedly bought in massive bulk is not selling.
The problem is with most shops is that those that run the company have only ever ventured outside when getting into there car to go to work at the office of an outdoor company.
Blacks, Millets, Oswald Bailey etc are in this position as is outdoors (although I feel at least we on average will know what we're talking about even if we don't have the products we want to talk about!!!!)YHA opposite good gear, no knowledge. Maybe that will change since Karrimor just bought YHA hence many many closures....
Advice: - Stick to small independent shops, e.g. Outside, CCC, LD Mountain Centre, Touchwoods Sports, Needle sports etc. They will have committed outdoorsy staff who use the gear, they will be a bit more expensive (RRP) but its worth it for good advice.
A good high street store should at least be able to point you in the direction of the gear.