I get huge joy from discovering and plucking great new power pop music from the sea of tripe that is out there. Most of these people are not well known at all, and that probably adds to my enjoyment. First up, The Lemon Twigs. I found them three years ago. If you like The Beach Boys, The Beatles and any melodic pop like ELO etc.
Next is Ward White. A new album out last year and it's a cracker
I've been a Mike Viola fan for many years, and this album out last year is spot on
Another fairly obscure musician is Anne Soldaat
Lane Steinberg is just an amazing songwriter and musician. I liken his output to that of R Stevie Moore (who incidentally he's written and recorded with).
There is amazing music being made all the time, you just have to find it as none of this gets played on anything commercial, well, not in the UK.