In reply to Toreador:
I always buy a copy of the Langdale MRT yearbook when I'm up there - it's a great read.
What you realise is how few of the incidents are climbing related, around 5%. And amongst the hillwalkers it's mostly the people who wander out of the car park without maps, torches or sensible shoes that get rescued. And they aren't going to think they need insurance if they don't think they need a map etc.
The problem is that your average Daily Mail reader - yes it's a cliche, but you know thats the sort of paper which screams out for this every winter - sees a climber on a rock face and his brain goes into meltdown
"You wouldn't get me up there, it looks dangerous"
"How on earth is he going to get down"
"He hasn't moved for 5 minutes, he's going to need rescuing"
"Who's going to pay for that rescue ?"
"ME. I'M GOING TO HAVE TO PAY FOR THAT NUTTER TO BE RESCUED"
"WHERE ARE THE HEALTH AND SAFETY POLICE WHEN YOU NEED THEM - TOO BUSY CANCELLING CHRISTMAS TO KEEP MUSLIMS HAPPY"
"THIS MUST BE BANNED BEFORE SOMEONE GETS HURT"