UKC

PRODUCT NEWS: Beal VIRUS 10mm - Active line climbing rope.

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 UKC Gear 01 Feb 2021
Virus

The ultimate single rope when it comes to versatility, the VIRUS 10mm works with the majority of belay devices and in all conditions. Its diameter, which is neither too thick nor too thin, improves control and durability.



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5
 alx 01 Feb 2021
In reply to UKC Gear:

Now my Nan has had the vaccine will she still be able to belay me with the new Virus?

 Basemetal 01 Feb 2021
In reply to UKC Gear:

Does Beal have a marketing department?

In reply to alx:

> Now my Nan has had the vaccine will she still be able to belay me with the new Virus?

You do have to question the marketing dept.

"So what's topical and easily remembered?"

"How about the SUICIDE BOMBER?"

"Hmmm, bit too long, but it does have impact"

"The WUHAN?"

"Doesn't really capture our European heritage"

<Mass head scratching>

1
 crayefish 01 Feb 2021
In reply to UKC Gear:

Cue amusing quips at the crag... 'did you bring the virus?'

 alx 01 Feb 2021
In reply to UKC Gear:

Has the Virus been up inappropriately handled by Hat Mancock?

 mcawle 01 Feb 2021
In reply to UKC Gear:

Single rope - socially distanced

In reply to Ridge:

It's a bit Ryanair.  For everyone who posts "Ryanair is cheap rubbish" people remember the "cheap" and put up with it.

We're talking about it...free advertising.  I'm sure the rope isn't cheap, but the name has made it a subject of discussion!

Post edited at 23:43
1
 DaveHK 02 Feb 2021
In reply to Basemetal:

> Does Beal have a marketing department?

No, they rely on viral marketing.

In reply to DaveHK:

Very good.

In reply to Basemetal:

> Does Beal have a marketing department?

Just been fired?


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